Skip to content

Automotive: Pirelli Points-Based Reward Incentives Program

Learn how Pirelli optimized a multi-faceted points-based reward incentive program, across a reach of over 2000 homologations (variants of tires), to strengthen engagement and customer dealer network sell through.

Results included:

  • Dealer interaction above 80%
  • 2688% increase in revenue from initial investment spend
  • > 300% increase
  • Multiple Program accolades: “Best Dealer/Distributor Incentive Award” (IMA Awards) “Best Channel Partner Program" (Incentive Awards) “Best Customer Loyalty Program” (IPM Awards)

Read this Case Study to learn how 360insights was able to help Pirelli increase engagement with buyers, utilizing a points-based reward incentives module.

Case Study from Automotive Tyre provider Pirelli implementing a Points-Based Reward Incentive program

Want to learn how to actively engage, boost loyalty, encourage repeat behavior, and increase overall ROI?

Simply fill out the form to download this Case Study

GET ACCESS TO THE CASE STUDY NOW