How-to Increase Channel Sales

DECISIONS FROM DATA

Revitalize Your Sales Strategy

Embrace a comprehensive approach that leverages data and insights to fuel growth. By focusing on understanding market trends and aligning your sales strategies accordingly, your team can efficiently pursue opportunities with heightened clarity and purpose.

ADDING VALUE

Enhance Customer Connection

Central to boosting sales is recognizing and responding to customer needs and preferences. Implement strategies that personalize the customer experience, ensuring that your marketing efforts are aligned with client expectations. This personalized touch not only drives sales but also enriches the customer journey, fostering repeat business and loyalty.

FUTURE PLANNING

Adapt for Continued Growth

The sales environment can be unpredictable, yet adaptability is key to overcoming economic challenges. By continuously evaluating and refining your strategies, your business can remain agile and effective, ensuring steady growth even amid external uncertainties.

Understand Customer Needs

Regularly gather feedback to adjust your offerings to what customers really want.

Optimize Pricing Decisions

Analyze market trends to set competitive prices that attract more buyers.

Enhance Product Visibility

Use eye-catching displays and online ads to ensure your products are noticed.

Leverage Promotions

Run special discounts or deals to entice customers and boost sales.

Build Strong Relationships

Implement personalized communications to encourage repeat business.

Offer Tiered Rewards

The more customers spend, the greater the rewards they receive.

Case Study

Consumer Durables: Maximizing engagement with retailers to drive sales uplift

Discover how 360insights worked alongside iconic household appliance brand, Hoover, to implement a new incentive initiative in the marketplace.

This unique B2B sales points-based reward program motivated sales follow-through, to result in a 270% increase in sales and position themselves as market leader.

View Case Study See All Resources

Our Customers Say It Best:

“There was an evident ‘high’ on the sales floors during the SPIF activities while promoting the program and incentive trip. It definitely gave us something to talk about and helped to enforce positive messaging around the brand and as a partner”

Global IT vendor client

“Since using the Channel Success Platform™, we have concluded that the business coming from loyal customers is far greater than the monetary cost associated with rebates and redemptions.”

Mark Goldring

Commercial Manager, Apollo Vredestein

“360insights has facilitated our program, offering business solutions, marketing plans and engagement opportunities which have enabled the partner relationship to grow and become well-established. It has enabled us to deliver over and above on all key KPIs.”

Senior Trade & Consumer Marketing Analyst

Multinational Tyre Manufacturer

“I feel like I'm a cheerleader for 360insights, all of the team that I work with feel like family. We have launched multiple programs with 360 because they know our business so well and never fail to meet our needs. There is a mutual trust, and we understand what they can do for us, and we just work so well together.”

Stephanie Bohr

Manager, Channel Marketing, Old World Industries

“We use 360insights for our SPIFF program because the website and services are very end-user friendly. Their support/customer service is also exceptional. 360insights runs their operations very smoothly and the support team is very impressive – they’re extremely reliable and consistently provide prompt turnaround timeframes on all issues.”

Rebeca Perez

Sales Support Analyst, Danby Appliances

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