Ghost
Global Program
Results Driven Rewards
Enablement
Multi-layered
Knowledge Building
Incentives & Rewards and Training Program
Consumer Durables
Global Construction & Mining Manufacturer
Business Outcomes
- Increase Loyalty
- Increase Sales
- Increase Engagement
- Educate and Reward
Products Used
The Challenge
A Fortune 100 manufacturing and finance leader engineered a universal incentive plan to increase loyalty, sales, and engagement globally. The plan revolved around a rewards program that incentivized dealership sales staff to hit performance targets through contracts, cross-selling, and referrals. Supplementary training honed their finance understanding. Unveiling this approach propelled them to rank as a global construction and mining equipment juggernaut.
Check out the case study to explore how this plan resulted in 85% worldwide participation, 52% engagement, and 300% ROI after five years.
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“The collaboration and creative insights helped us build a highly successful Rewards Program. This work will drive customer loyalty and success in our company for years to come.”
Program Stakeholder