Governance is the set of rules, methods, and processes used to guide, manage, and hold an organization or system accountable.
This involves:
- Establishing policies and objectives
- Monitoring performance and compliance
- Ensuring transparency and ethical decision-making
In practice, governance enables organizations to align their operations with their goals while balancing the needs of stakeholders such as employees, customers, and investors. This helps organizations maintain integrity, achieve long-term sustainability, and effectively manage risks.
Governance is essential as it fosters trust, promotes accountability, and supports consistent decision-making. Strong governance increases organizational resilience, enhances reputation, and drives overall effectiveness in achieving strategic objectives.
Setting Your Program up for Success from the Start

eBook
Promotional Allowance Program Regulations
When designing a market development funds (MDF) or CO-OP program, the promotional allowance program regulations can be complex. But they don't need to be.
In this guide, we explain what the regulations mean and how they impact your programs.
Download now, to learn how to create a program that your corporate legal team and finance department will love.
In this guide, we explain what the regulations mean and how they impact your programs.
Download now, to learn how to create a program that your corporate legal team and finance department will love.