A Cardholder is any person authorized to own and use a physical or virtual credit card, debit card, or membership card. These are typically issued by a bank, financial institution, or an organization.
Key components include:
- Verifying identity and eligibility
- Accessing card privileges and services
- Managing financial or membership transactions
Cardholders play a vital role in helping to drive the success of loyalty programs. Their activity improves customer relationships, streamlines transactions, and broadens the adoption of membership-based services, fostering greater trust and engagement between businesses and users.
Foster Long-Lasting Relationships to Drive Incremental Business
Case Study
Automotive: Accelerating customer retention and sales growth
Automotive distributor Stapletons, were looking for a highly effective way to engage with customers and maximize relationships while safeguarding loyalty and influencing purchasing decisions to increase revenue.
See how 360insights created an immersive incentive promotion platform, that rewarded independent garages and wholesalers for their purchases.
This award-winning program produces a 4400% return on investment and sees a 177% increase in active users YOY, increasing transactions by 175%.