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The Ecosystem Impact Summit

Impact Your Ecosystem Growth & Revenue – Without Waiting Months For Procurement, Setup, And Implementation!

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Overview
Agenda - Day 1
Agenda - Day 2

Orchestrate25

The foundation for ecosystem success is here—connected platforms, strategic partners, and proven methodologies. But execution is where companies win or lose. That’s why practical, tactical insights on co-selling, co-marketing, co-delivery, and co-customer success programs are critical—not only to drive immediate business results but also to lay the groundwork for sustained ecosystem-led growth.

In these in on demand videos, leading experts from the 360insights Ecosystem will share actionable strategies, frameworks, and tools to help you:

  • Align your tech, channel, consulting, and alliance partners investments into a repeatable, scalable growth engine
  • Turn strategy into impactful action with proven frameworks for joint selling, marketing, delivery, and-customer success focused on ARR and NRR metrics
  • Leverage our Ecosystem Orchestration Maturity Model, a foundational assessment tool, to measure and enhance your company's journey toward ecosystem-led growth performance
  • Eliminate common roadblocks by structuring onboarding, enablement, and ecosystem-led programs to maximize effectiveness and ROI

Whether you're launching a new strategic partner program, investing in platform tooling, or looking to scale co-selling and co-marketing initiatives, these on demand videos provide the comprehensive roadmap you need to succeed—efficiently and effectively.

Why Watch?

  • Gain expert insights on executing a high-impact partner strategy
  • Learn to transform fragmented initiatives into a structured revenue-generating engine
  • Acquire a practical maturity framework & playbook to scale ecosystem-led growth and ensure long-term customer success

DAY 1: Rise of The Ecosystem Orchestrator

KEYNOTE: RISE OF THE ECOSYSTEM ORCHESTRATOR

What is Ecosystem Orchestration and how is this role rapidly setting the standard for adding $100M+ in partner-sourced GTM without waiting months on procurement & setup.

  • Jay McBain || Analyst || Canalys
  • James Hodgkinson || SVP Ecosystems || 360insights
  • Asher Mathew || CEO || Partnership Leaders
  • Justin Zimmerman || Founder || Partner Playbooks
 

 

ASSESS: ECOSYSTEM ORCHESTRATOR'S ROADMAP

A walk-through "Ecosystem Orchestration Maturity Model" will show you when and where to orchestrate your app partners, solution partners, community, and data to drive predictable ecosystem-led growth.

  • Allan Adler || Managing Director Partner Ecosystem Market || TiER1 Performance 
  • Rachael Rogers || Ecosystem Strategy || GitLab

 

ACTIVATE: ECOSYSTEM ORCHESTRATOR'S ROADMAP

Discover how to move from assessment to action with directional advice from HubSpot's former head Partner Strategy / Operations & Hewlett Packard's former ecosystem impact manager.

  • Gina Batali Brooks || Partner Client || TiER1 Performance
  • Rachael Rogers || Ecosystem Strategy || GitLab
  • Allan Adler || Managing Director Partner Ecosystem Market || TiER1 Performance 

 

ACHIEVE: ECOSYSTEM ORCHESTRATOR'S ROADMAP

ServiceNow reaching $2.96B in revenue is no accident, it was Orchestrated! This "in real life" case study will show you what's possible, whether you have 20 or 2,000 partners!

  • Maisa Fernandez || Global Marketing || ServiceNow
  • Gloria Roheim McRae || SVP Account Management || 360insights
  • James Hodgkinson || SVP Ecosystems || 360insights

DAY 2: Rise Of The Ecosystem Tech Stack

KEYNOTE: RISE OF THE ECOSYSTEM TECH STACK

Imagine a world where your CRM, PRM, LMS, Marketplace, Incentives, Co-selling Workflows and Partner Data seamlessly work together! Now stop imagining—it's here!

  • Bob Moore || CEO || Crossbeam
  • James Hodgkinson || SVP Ecosystems || 360insights
  • Justin Zimmerman || Founder || Partner Playbooks
 

 

DEMO 1: ECOSYSTEM DEMAND GENERATION

Jump into what Orchestrated Demand Generation could look like for you! Featuring four pre-integrated solutions to manage through partner marketing, co-sell discovery, opportunity and marketplace management.

  • Kevin Linehan || Strategic Partnerships || Crossbeam
  • Cody Sunkel || Head of Growth || Partner Fleet
  • Steven Kellam || CRO || StructuredWeb
  • Mike Reilly || CEO || Vartopia

 

DEMO 2: ECOSYSTEM ADOPTION & ENABLEMENT

Witness what a "Better Experience" could look like for your partners when your learning enablement, certification, partner planning, partner comms and content systems are integrated together into a single source of truth.

  • Spence Downs || Solution Consultant || Docebo
  • Gary Morris || CEO || Successful Channels
  • Bill Marjot || CEO || T360
  • Glenn Robertson || CEO || KOMZ

 

DEMO 3: ECOSYSTEM DATA AND INTELLIGENCE

See what happens when "The Data Silo" is dismantled and Orchestrated AI powered "Data & Intelligence" systems find and fix your partner engagement, personalization, and decision making at scale.!

  • Jason Atkins || CEO || 360insights
  • Derek Larsen || Managing Director || Spaulding Ridge
  • Seb Tyack || Managing Director|| Twogether
  • David Ward || CEO || Partner Score

 

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