Power BI is a business analytics tool developed by Microsoft that enables individuals and organizations to visualize data, share insights, and make data-driven decisions.
This involves:
- Connecting to multiple data sources
- Transforming raw data into interactive charts and reports
- Sharing and collaborating on insights through cloud-based dashboards
In practice, Power BI helps businesses track performance metrics, identify trends, and create forecasts. It is commonly used for monitoring sales, analyzing customer behavior, and optimizing operations.
Power BI is crucial as it empowers organizations to derive meaningful insights from complex datasets, enhances decision-making processes, and improves efficiency. By turning data into actionable intelligence, businesses gain a competitive edge and foster growth.
Data Driven Decisions for Effective Future Planning
Case Study
Automotive: Cross-incentive consolidation empowers program success
A large vehicle manufacturer were looking to consolidate their dealer Co-Op/MDF, Rebates and SPIFFs incentives and work together to influence dealer channel behavior.
By accumulating incentives into one branded platform, enabled the manufacturer to have clearer visibility of claim submissions, engagement and activity reporting, through the analytics.
Learn how 360insights helps this manufacturer understand how measuring the data provides a better attribution of direct program ROI.