E-commerce involves purchasing and selling products or services online, usually supported by digital platforms and electronic payment systems.
This involves:
- Hosting online storefronts or marketplaces
- Managing digital transactions
- Processing orders, shipping, and logistics
Businesses utilize e-commerce to reach broader audiences, streamline operations, and enhance customer convenience. It is essential in modern commerce as it drives global sales, fosters customer engagement, and enables 24/7 accessibility, significantly contributing to business growth and competitiveness.
Increase Sales to Become a Market Leader
Case Study
Consumer Durables: Maximizing engagement with retailers to drive sales uplift
Discover how 360insights worked alongside iconic household appliance brand, Hoover, to implement a new incentive initiative in the marketplace.
This unique B2B sales points-based reward program motivated sales follow-through, to result in a 270% increase in sales and position themselves as market leader.