360insights has been recognized in Forrester’s Partner Relationship Management Platforms Landscape, Q4 2025, a comprehensive overview of 11 vendors.
Forrester defines PRM as a technology that “centralizes and streamlines how companies recruit, onboard, enable, and manage partners across sales, marketing, and postsale motions.” The research underscores, in our opinion, PRM’s role as a strategic growth driver, not just an operational system.
According to the report, 69% of partner ecosystem leaders plan to increase their PRM investments. 360insights’ leadership in Funding & Incentives Management, Marketing & Demand Management, and Growth Planning positions us squarely in the high-value tiers of this evolution — where partner programs move from transactional to transformational.
“Partner Relationship Management is not just an operational tool, but a strategic enabler of partner success and business growth.” — Forrester, The Partner Relationship Management Platforms Landscape, Q4 2025
Discover how 360insights helps brands orchestrate growth across every person, partner, and program.
(Source: Forrester Research, “The Partner Relationship Management Platforms Landscape, Q4 2025,” Stephanie Sissler, November 2025.) Available to Forrester subscribers or for purchase.
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