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Trend Alert: Flexible Loyalty Programs Win – Tech Driven Incentives
May 14, 2013

Trend Alert: Flexible Loyalty Programs Win – Tech Driven Incentives

There is a growing number of manufacturers who are launching multiple micro-incentives programs that are more targeted and to a smaller group then they have ever run before. This type of tactic stands out monumentally next to the all powerful nation-wide program or even the 3-4 regional programs that have been the cornerstone for traditional […]

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Winning With Your Sell Through Allowance Program
March 26, 2013

Winning With Your Sell Through Allowance Program

By:┬áMichael Torcasso Sell-through allowances (STA’s) are a great way to protect your dealer’s margins and the overall price integrity of your products, but they have had a bum rap in some circles recently. The reasons for this are plain to see: some programs pay out way too infrequently to be effective, some tie up much-needed […]

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