Contact Us: 1-866-684-2308

Marketing and Incentives Technology

Whirlpool Corporation Hits The Sweet Spot In The Internet Of Things
January 14, 2014

Whirlpool Corporation Hits The Sweet Spot In The Internet Of Things

By: Jason King This morning as I skimmed articles about Google’s announcement that they would be acquiring Nest for $3.2B, I couldn’t help but think of what excellent timing Whirlpool Corporation are enjoying after their highly publicized Connected Concepts installation at last week’s Consumer Electronics Show. Speaking about the Nest acquisition, one article used the expression […]

Read More
November 29, 2013

Finally: Customer Delight As A Marketing Metric

By: Jason King What do you suppose it is that drives you to be a marketer? I know for me, it has always been the idea of helping connect people to a product, event or idea that I believed would enrich their lives in some way – maybe it would inspire them, maybe it would be […]

Read More
October 18, 2013

Complainvertising: Word Of Mouth’s Evil Twin

By: Jason King Before there was such a thing as marketing or even advertising, marketers (although they wouldn’t have been called that yet) had to rely on word of mouth. To this day, word of mouth is a great way to demonstrate social proof that your product has value and that other people should recognize that […]

Read More
Your Loyalty Programs Are Working: Now What?
August 28, 2013

Your Loyalty Programs Are Working: Now What?

By: Jason King Don’t you love it when a plan comes together?   Whether you work in consumer or channel marketing what feels better than having a campaign reach or exceed its goals?  When you think about all the energy that goes into planning a campaign – all the communication, engaging of partners, creation and distribution […]

Read More
August 20, 2013

Seth Godin’s Message To Marketers at #INBOUND13

By: Jason King In my life outside of my job at 360, one of the things I am is a musician.   Not a rich, famous musician, but someone who has enjoyed playing music by myself, with others, or for others for many, many years now.    As a musician, I tend to experience concerts differently. […]

Read More
Interview With Mitch Joel “Sex With Data and A Digital First Posture”
March 28, 2013

Interview With Mitch Joel “Sex With Data and A Digital First Posture”

By: Jason King This morning a few of us in the marketing department were fortunate enough to be invited to a keynote by “marketing rockstar” and author, Mitch Joel.  His forthcoming book, Ctrl Alt Delete challenges us to reboot our thinking, our businesses and the way we live our lives. Mitch’s previous book, 2008’s Six Pixels […]

Read More
September 21, 2012

iPhone 5 Launch Date On 360 iPhone App Launch Date = Cool!

Honestly, we do our best not to use our blog to brag when we launch something new, but what we’re launching today is just too cool to keep quiet about. On the same date that Apple is launching the new iPhone 5, we are super happy to be launching our 360 iPhone app. ?Now, as […]

Read More

Categories

Tags

Follow along or Join In...

Book A Demo Now!

Six Reasons e-book

New Call-to-action

Leveraging The Consumer Rebate

New Call-to-action

An Inside Look At Sell-Through Allowances

Sell-Through Book

Case For Culture

New Call-to-Action

Fraud: The Most Overlooked Opportunity

New Call-to-action
*/ ?>